Many B2B industrial companies have this general misconception about websites. They believe that leads will start pouring in magically once they have created a website, and suddenly their business will start growing. Unfortunately, this is far from the truth. Having a website is never enough. You might experience that your website has many visitors, but […]
With over 3.6 billion users globally, Social Media is an essential communication medium in today’s world. As we know, social media includes platforms like Facebook, Twitter, LinkedIn, Instagram, Snapchat, TikTok, YouTube, and a lot more! Social media platforms are popular with all age groups of people from different cultural and professional backgrounds. But can social […]
Before we delve into understanding the different types of B2B leads, Information Qualified Leads (IQLs), Marketing Qualified Leads (MQLs), and Sales Qualified Leads (SQLs), let us first get to know what you mean by a lead. What is a Lead? A lead is an individual or a company with an interest in the product or […]
In this article, let’s talk about lead generation and why it’s crucial. I will be also be discussing in detail the top 10 proven lead generation tactics for targeted leads. What is Lead Generation? Lead generation is a process to get potential customers interested in the products or services of a company. The aim is […]
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