How to Create Buyer Personas for Your Industrial Company

Understanding your target audience and creating in-depth buyer personas for your industrial company is vital for creating a successful marketing plan. More often than not, industrial companies rush in to do social media marketing and paid advertising without understanding their ideal buyer. We all want to catch the attention of, connect, and do business with […]

ecommerce

eCommerce, a game-changer for Industrial Companies

E-commerce has exploded in the B2C sector and has changed the landscape of how we buy and sell products these days. Today, eCommerce can be a game-changer for industrial and manufacturing companies. Even though many Industrial companies are still hesitant to adopt eCommerce to increase sales, they need to remember that. Today, industrial companies need […]

inbound vs outbound marketing

Inbound Marketing Vs. Outbound Marketing

Inbound Marketing Vs. Outbound Marketing: Which one should you choose for your business? Inbound Marketing has gained a lot of popularity over the past few years. There has been a lot of debate around Inbound Marketing vs. Outbound Marketing and which one will help boost your business. Today, industrial companies can take two distinct approaches […]

Digital Marketing in Recession

Digital Marketing During A Recession

Coronavirus or COVID-19 has the entire world in its grips. In an instant, it has changed the way we live our lives and how businesses are operating. In India, industrial companies feel the brunt of this recession and are forced to rethink the way they do business. Companies that are determined to grow their business […]

What Type Of B2B Leads Do You Have? IQLs, MQLs or SQLs?

Before we delve into understanding the different types of B2B leads, Information Qualified Leads (IQLs), Marketing Qualified Leads (MQLs), and Sales Qualified Leads (SQLs), let us first get to know what you mean by a lead. What is a Lead? A lead is an individual or a company with an interest in the product or […]

Get More Leads

Top 10 Proven Lead Generation Tactics For Targeted Leads

In this article, let’s talk about lead generation and why it’s crucial.  I will be also be discussing in detail the top 10 proven lead generation tactics for targeted leads. What is Lead Generation? Lead generation is a process to get potential customers interested in the products or services of a company. The aim is […]

Marketing funnels title image

Understanding How Marketing Funnels Work

Even if you are not aware, your business has a Marketing funnel. Understanding how marketing funnels work is fundamental. A marketing funnel is mapping the buyer’s journey from the initial stage when they get to know about your business, all the way to when they become loyal customers and advocate for your company. Marketing funnels […]

5 marketing metrix

5 Crucial Marketing Metrics All Manufacturing Companies Should Track

It is now crucial for manufacturing companies to track 5 Marketing Metrics to understand their digital marketing tactics’ success. As we all know, digital and content marketing is here to stay. The way manufacturing companies did business earlier has changed over the last decade. The way companies do marketing now keeps changing each day. Gone […]

Dijitale Industrial Marketing Agency
Flat A2/301, Welworth Celina
Behind Ranka Jewellers,
Baner Road, Baner, Pune 411045